TruCrowd offers face ticket technology that utilizes facial recognition for identity-based ticketing and access control, enhancing security and streamlining entry processes at events. This system mitigates revenue loss from secondary ticket sales and reduces fan frustration by ensuring faster access and personalized experiences while preventing unauthorized entry.
Funding
Funding not disclosed
Founders
Product
Problem
Current ticketing systems often lack robust security measures, leading to issues such as ticket scalping, fraud, and unauthorized entry at events. Traditional token-based tickets also limit the ability to personalize the fan experience and gather valuable data on attendees.
Solution
TruCrowd offers a face ticket technology that utilizes facial recognition for identity-based ticketing and access control, enhancing security and streamlining entry processes at events. By tying tickets to verified identities, TruCrowd enables control over secondary ticket sales, preventing revenue loss and reducing fraud. The system allows for faster access to venues, improving the overall fan experience and reducing wait times. Furthermore, by connecting purchases to individual attendees, TruCrowd facilitates personalized experiences and enables data collection for event organizers.
Target Audience
TruCrowd's primary customers are sports clubs, event organizers, and venue operators seeking to enhance security, prevent fraud, and improve the fan experience through identity-based ticketing solutions.
Features
- Face registration and KYC (Know Your Customer) process for secure identity verification.
- Identity engine that links facial biometrics to ticket purchases.
- Ticketless access control using facial recognition at entry points.
- Integration with existing ticketing and access control systems.
- Ability to monetize the ticket resale market by controlling transfers.
- Enhanced stadium security by preventing entry of blacklisted individuals.
- Faster access to venues, reducing wait times and improving fan experience.
- Personalized fan experiences through data collection and individual identification.