The startup operates a B2B marketplace that digitizes the Italian craft beer market by providing an online catalog for breweries to sell directly to consumers without intermediaries. This platform enables breweries to expand their market reach and streamline sales processes, addressing the challenges of limited distribution and visibility in a competitive industry.
Funding
Funding not disclosed
Founders
Product
Problem
Italian craft breweries and HORECA businesses (hotels, restaurants, and cafés) face challenges in distribution, logistics, and product visibility due to the fragmented nature of the market and the difficulties in reaching a wide customer base efficiently. Breweries struggle with managing inventory, order fulfillment, and deliveries, while HORECA businesses find it hard to discover and procure a diverse range of high-quality craft beers from various producers.
Solution
Trovabirre is a B2B marketplace that provides a digital platform for Italian craft breweries to connect directly with HORECA businesses, streamlining the distribution and procurement process. The platform offers breweries an online storefront to showcase their products, manage inventory, and process orders, while HORECA businesses can access an extensive catalog of Italian craft beers, sidrs, snacks, kombucha, distillates, and liquors from multiple breweries, simplifying their sourcing and procurement activities. Trovabirre also offers integrated logistics services, including warehousing, order fulfillment, and delivery, enabling breweries to focus on production and HORECA businesses to receive timely and reliable shipments. The platform's "Priming" service provides expert beer sommelier curation and quality assurance, ensuring HORECA businesses can offer a superior selection of craft beverages.
Target Audience
The primary target audience includes Italian craft breweries seeking to expand their distribution reach and HORECA businesses (hotels, restaurants, and cafés) looking to source a diverse range of high-quality craft beers efficiently.
Features
- Online catalog for breweries to list and manage their craft beer offerings
- Search and filtering tools for HORECA businesses to discover specific beer styles, breweries, or regions
- Integrated logistics services, including warehousing, order fulfillment, and delivery
- "Priming" service with expert beer sommelier curation and quality assurance
- Order management and tracking for both breweries and HORECA businesses
- Centralized billing and payment processing
- Mobile app for convenient ordering and account management
- Marketing and promotional support for breweries to increase product visibility