Trooly AI
Trooly.AI provides an AI-led platform that conducts high-fidelity, in-depth interviews at 12x the speed of conventional research agencies. The AI interviewer manages respondent recruitment, screening, conversation, and analysis, with multi-layer verification and real-time lie detection to ensure data quality. The platform offers access to 180M+ global respondents across 25 countries and supports interviews in 50+ languages.
- AI Agents
- Data & Analytics
- Artificial Intelligence
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Traditional in-depth interviews (IDIs) require significant time and manual effort for respondent recruitment, screening, and quality control. This process often takes weeks, limiting how quickly companies can gather actionable consumer insights and slowing down product and marketing decisions.
Solution
Trooly offers an AI-led platform that conducts high-fidelity, in-depth interviews at 12x the speed of conventional research agencies. The AI interviewer manages the entire process, from recruiting vetted respondents to conducting conversations and analyzing results. By combining a global respondent panel with automated quality checks, Trooly enables businesses to run large-scale qualitative studies rapidly, delivering deeper and more reliable consumer feedback than traditional methods. The platform also publishes periodic consumer market reports covering user behavior, decision-making processes, and technological trends.
Target Audience
Primary customers are market research agencies, product teams, and brand managers at consumer companies who need fast, high-volume qualitative insights for concept testing, product development, and market understanding.
Features
- Multi-layer verification: Custom screening, geolocation, usage verification, and scenario testing are applied to each project to ensure respondents meet specific requirements.
- Real-time false response detection: Employs fast and slow thinking processes with built-in lie detection to filter out invalid samples during the interview.
- Post-processing review: A final quality check is performed on every completed interview, ensuring the feedback aligns with client objectives.
- 180M+ global respondents: Access to a large panel across 5 continents, 25 countries, and 8 regions for scalable recruitment.
- AI Interviewer demos: Public examples on the site showcase concept testing for new business models and visual intelligence for evaluating packaging design.
- Published research reports: Periodic consumer market reports covering user behavior, decision-making processes, and technological trends across multiple industries.
- 20+ specialized research skills: Includes desk research, consumer due diligence, NPS surveys, usability testing, and brand tracking.
- Privacy-first architecture: SOC 2 Type II, ISO 27001, GDPR, and CCPA compliance with optional Privacy Mode that stores no data on servers.