Tring is a celebrity engagement platform that connects brands with over 15,000 celebrities for promotional activities, including endorsements, event appearances, and influencer marketing. By facilitating direct access to high-profile personalities, Tring enhances brand visibility and credibility, helping businesses effectively reach and engage their target audiences.
Funding
$9.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many businesses, especially smaller ones, struggle to affordably and efficiently connect with celebrities for endorsements, appearances, and marketing campaigns. The process of contacting, negotiating with, and booking celebrities can be time-consuming, complex, and often requires intermediaries, increasing costs and reducing accessibility.
Solution
Tring provides a platform that directly connects businesses with a wide range of celebrities and influencers for various promotional activities. By automating the celebrity booking process, Tring enables businesses to easily search, filter, and book celebrities based on industry, reach, popularity, and region. The platform offers tools for concept building, script writing, video editing, and legal coverage, providing end-to-end service for celebrity-driven marketing campaigns. Tring's recommendation engine suggests suitable celebrities based on the brand's specific needs, ensuring a targeted and effective promotional strategy.
Target Audience
Tring primarily targets small businesses, MSMEs, regional players, startups, and national advertisers looking to leverage celebrity endorsements for brand promotion and increased visibility.
Features
- Automated celebrity booking platform with a database of over 8400 celebrities
- Advanced filtering options based on industry, reach, popularity, and region
- Recommendation engine to suggest the best celebrities for a brand's needs
- In-house production team for managing the entire campaign process
- Concept building and script writing services to create engaging content
- Video editing services to produce high-quality promotional videos
- Legal support to ensure compliance with industry standards
- End-to-end service, handling everything from concept to delivery