Road Triip
Triip operates Brands Meet Talent, a marketplace connecting brands with creatives who self-produce campaign content. Creatives earn a base fee plus performance-based bonuses calculated on CPM, CPV, or CPA metrics, with no earnings ceiling. The platform includes Brand Intelligence, an AI tool that autonomously manages the campaign lifecycle from brief to performance review.
- Creator / Creative Economy
- Commerce & Shopping
- Advertising Technology
- Artificial Intelligence
- AI Agents
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Brands struggle to create authentic campaigns that resonate with audiences, often relying on sterile corporate ads. Meanwhile, creatives face income instability between gigs and lack direct access to brand opportunities without intermediaries.
Solution
Brands Meet Talent is a marketplace that connects brands with creatives who self-produce campaign content. Brands post campaign briefs describing their product, vibe, audience, and budget, and creatives submit their own takes on the ads. When selected, creatives earn a base fee plus performance-based extras calculated on CPM, CPV, or CPA metrics, with no ceiling on earnings. The platform removes gatekeepers, letting creatives use their existing skills in directing, acting, writing, and content creation to generate income during downtime.
Target Audience
Primary users are creatives—including actors, musicians, content creators, directors, and writers—seeking income between gigs, and brands looking for authentic, performance-driven campaign content from diverse talent.
Features
- Live campaign briefs from brands with real campaign details including product, vibe, audience, and budget
- Self-production model where creatives independently produce and submit their ad interpretations
- Performance-based payouts based on CPM, CPV, or CPA metrics plus a base fee
- Brand Intelligence, an AI-powered tool that autonomously runs the full campaign lifecycle from brief to performance review with human control at key decisions
- Free-to-join waitlist access with no spam