Co-Founder & CEO
Trig
Trig provides revenue AI that continuously monitors and optimizes the entire customer lifecycle—from onboarding and activation to retention and expansion. By analyzing product engagement and behavioral changes, Trig automatically flags at‑risk accounts, steers users toward deeper product value, and surfaces expansion opportunities, routing them to the appropriate team members in real time.
- Artificial Intelligence
- AI Agents
- Data & Analytics
- Enterprise Software
Updated 3 months ago
Funding
Raised to date
$6MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Funding rounds are not available yet.
Founders
Product
Problem
Many B2B companies lack visibility into revenue signals hidden in CRM and product usage data, causing churn risk to go unnoticed and expansion opportunities to be missed. This “account coverage” gap limits the ability of revenue teams to proactively engage every customer throughout the post‑sales lifecycle.
Solution
Trig delivers a Revenue AI platform that continuously monitors every account across onboarding, activation, adoption, retention, and expansion stages. By analyzing product engagement and behavioral changes, the system automatically nudges users toward deeper product value, flags at‑risk accounts in real time, and surfaces expansion signals. AI‑driven agents handle outreach, follow‑ups, alerts, and data synchronization, ensuring each customer receives timely, personalized attention. Opportunities are routed to the appropriate sales or success owner at the optimal moment, enabling revenue teams to extend coverage to the entire customer base without manual triage.
Target Audience
Primary customers are revenue leaders, customer success managers, and account executives at B2B SaaS and enterprise software companies seeking to automate post‑sales engagement and improve account coverage.
Features
- Real‑time analysis of product usage and CRM data to detect risk and growth signals for each account
- Automated AI agents that execute outreach, follow‑ups, and alerts, keeping systems in sync
- Adaptive nudges that steer customers toward deeper product adoption when engagement dips
- Instant risk flagging with direct notifications to account owners for proactive churn prevention
- Expansion pipeline generation that prioritizes opportunities and routes them to sales at the right time
- Unified dashboard covering onboarding, activation, adoption, retention, and expansion stages