Trace provides a platform for creating, managing, and publishing augmented reality (AR) experiences across various devices. The tools enable users to design immersive content quickly using mobile apps or a web studio, supporting persistent anchoring and scalable hosting. This service allows brands and creators to deploy spatial computing applications for retail, training, and exhibitions without extensive development time.
Funding
$2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
IVFounders
Product
Problem
Creating augmented reality (AR) experiences for brands, retail, and training often requires specialized skills and complex software, leading to high production costs and long development cycles. This complexity limits the ability of businesses to quickly deploy engaging AR content and capitalize on the benefits of immersive experiences.
Solution
Trace offers a no-code platform that simplifies the creation and deployment of augmented reality (AR) experiences. The platform enables users to easily create interactive AR recordings and displays tied to real-world locations, using just a smartphone or with assistance from the Trace team. By streamlining the AR content creation process, Trace empowers businesses to rapidly produce and monetize immersive experiences for retail, exhibitions, training, and brand engagement. The platform supports the creation of AR experiences viewable on phones, tablets, and AR glasses.
Target Audience
Trace targets brands, retailers, training providers, and event organizers looking to create immersive AR experiences to enhance customer engagement, improve training outcomes, and generate new revenue streams.
Features
- No-code AR content creation platform accessible via mobile app or web interface
- Location-based AR triggers to tie digital content to physical spaces
- Tools for creating interactive AR recordings and displays
- Monetization features for AR experiences and products
- Support for AR experiences on smartphones, tablets, and AR glasses
- Options for self-service creation or team assistance