TOMIS develops marketing intelligence software specifically for tour operators, utilizing data analytics and automation tools to enhance direct bookings and streamline customer communication. The platform addresses the challenges of fragmented marketing efforts and inefficient operational processes, enabling businesses to optimize their marketing strategies and improve overall performance.
Funding
$2.4M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Tour operators often struggle with fragmented marketing efforts, inefficient customer communication, and difficulty in leveraging data for direct bookings. These challenges lead to missed opportunities for revenue growth and streamlined operations.
Solution
TOMIS offers a marketing intelligence platform and expert services designed specifically for tour operators. The platform consolidates key data insights, streamlines customer communication, and automates marketing processes to increase direct bookings. TOMIS provides tools such as an AI chatbot, SMS chat, and a unified inbox to enhance customer engagement. Additionally, the platform offers review generation and advanced reporting features to monitor business health and optimize marketing strategies.
Target Audience
TOMIS primarily serves tour operators, ranging from rafting and adventure companies to city sightseeing and specialized tour providers, seeking to increase direct bookings and streamline their marketing efforts.
Features
- AI ChatBot for automated customer engagement and real-time availability checks
- SMS Chat and Unified Inbox for streamlined customer communication
- Automated Review Generation to improve online reputation
- Advanced Reporting dashboard for monitoring business performance and marketing ROI
- SEO services to expand search visibility
- Google Ads and Meta Ads (Facebook/Instagram) management for targeted advertising campaigns
- Website Conversion Rate Optimization (CRO) to improve booking rates
- Email Marketing and Content Marketing services for customer engagement and brand awareness
- Website Design & Development services