Tiendanube provides a cloud‑based e‑commerce platform for small and medium merchants in Latin America, consolidating store design, payment processing, shipping label generation, and AI‑driven marketing tools into a single dashboard. The service includes drag‑and‑drop templates, fee‑free Pago Nube checkout, discounted Envío Nube shipping, multi‑channel synchronization, real‑time analytics, and tiered subscriptions that scale from first‑time sellers to high‑volume enterprises.
Funding
Funding not disclosed

Founders
Product
Problem
Merchants in Latin America often have to piece together separate tools for website building, payment processing, shipping, and marketing, which leads to fragmented workflows, higher operational costs, and limited scalability. Smaller sellers lack affordable, integrated solutions that let them launch and grow an online store without extensive technical expertise.
Solution
Tiendanube delivers a unified, cloud‑based e‑commerce platform that lets businesses create and manage a full‑featured online store from a single dashboard. The service includes a drag‑and‑drop visual editor with responsive templates, built‑in checkout powered by Pago Nube (no transaction fees on the platform), and Envío Nube for label generation and discounted carrier rates. Integrated AI tools such as Chat Nube and Marketing Nube automate customer support and email campaigns, while real‑time analytics provide actionable sales insights. Multi‑channel synchronization (social media, marketplaces, offline POS) and an open API let merchants expand their reach without additional development effort. Scalable subscription tiers support everyone from first‑time entrepreneurs to high‑volume enterprises.
Target Audience
The platform targets small and medium‑size merchants in Argentina, Brazil, Chile, Colombia, and Mexico—ranging from first‑time online sellers to established brands seeking a scalable, all‑in‑one e‑commerce solution.
Features
- Visual store builder with real‑time preview and over 60 mobile‑optimized design templates.
- Pago Nube checkout: native credit/debit, bank transfer, and installment options, with transaction‑fee bonification for Tiendanube users.
- Envío Nube integration: instant label creation, tracking, and up to 15 % lower shipping costs via partnered carriers.
- AI‑driven Chat Nube (WhatsApp) and Marketing Nube email automation, including AI‑generated product copy and A/B testing.
- Automatic synchronization across Instagram, Facebook, WhatsApp, Google Shopping, and major marketplaces.
- Centralized analytics dashboard with sales, inventory, and conversion metrics, plus API/SDK for custom reporting.
- Marketplace of 350+ third‑party apps and role‑based user permissions for team collaboration.
- Dedicated local support (email, messenger, WhatsApp) and optional specialist services for design, setup, and migration.