The startup provides white-label event and media facilities tailored for sports brands, utilizing data analytics and content management systems to enhance the operational efficiency of youth sports clubs and tournaments. By offering apparel sales and revenue generation tools, the company enables clubs to increase their financial sustainability while managing events effectively.
Funding
Funding not disclosed
Founders
Product
Problem
Youth sports clubs and tournaments often struggle with operational inefficiencies, limited access to high-quality media content, and difficulties in managing player data and recruitment processes. Many lack the resources to effectively market their events, develop athletes, and provide comprehensive support to families.
Solution
3STEP Sports addresses these challenges by providing a comprehensive platform that integrates club and event management, media content creation, and athlete development tools. The company consolidates youth sports operations, offering services such as media production for broadcasts and recruiting, management of sports facilities, and a proprietary event registration and club app platform. By connecting clubs and events across nine sports, 3STEP Sports aims to enhance athlete development, improve event experiences, and streamline operations for youth sports organizations.
Target Audience
The primary target audience includes youth sports clubs, event organizers, and athletes and their families participating in baseball, basketball, combat sports, fastpitch, field hockey, football, lacrosse, soccer, and volleyball.
Features
- Management and operation of sports facilities across the United States, providing access to training and programming.
- Media content creation, capturing over 1 million hours of content annually for media broadcasts, recruiting packages, and marketing.
- A proprietary event registration and club app platform, PlayerFirst, designed to enhance the user experience for athletes and families.
- Operation of various youth sports leagues, including the National Academy League (NAL) and EDP Soccer.
- Facilitation of college recruiting and placement services for athletes.
- Management of over 2,500 programs and 2,500 events annually across nine sports.