Viola is an AI‑powered music licensing platform that lets sync teams and music supervisors search, curate, and license tracks using natural‑language queries. The system combines a smart catalog viewer, automated pitch‑kit builder, and integrated clearance workflow to reduce search time from days to minutes, charging users through subscription or transaction fees for access to licensable music.
Funding
Funding not disclosed
Founders
Product
Problem
Sync teams spend 3–4 hours manually sifting through large music libraries for each placement, juggling fragmented communication channels and separate rights‑management tools. This inefficient workflow delays brief turnaround, increases administrative overhead, and often results in missed licensing opportunities.
Solution
Viola delivers an AI‑driven music licensing platform that lets users locate, evaluate, and clear tracks through natural‑language queries. Its conversational search engine parses mood, genre, tempo, lyrical constraints, and narrative context to surface relevant recordings without relying on rigid metadata tags. The integrated workspace combines a smart catalog viewer, automated pitch‑kit builder, and real‑time rights status, enabling users to assemble and share compliant proposals in a single interface. Collaborative features auto‑save searches, versioned shortlists, and communication threads, reducing email volume and consolidating approvals. By centralizing discovery and clearance, Viola compresses brief processing from days to under 30 minutes, allowing creative professionals to focus on curation rather than admin.
Target Audience
The primary users are music supervisors, sync licensing managers, sync agency owners, and label or publishing company teams responsible for sourcing and clearing music for film, TV, advertising, and digital media projects.
Features
- Natural‑language search powered by large‑scale transformer models that interpret descriptive briefs (e.g., mood, tempo, lyrical restrictions) and return ranked track results in seconds
- Automated pitch‑kit generation that pulls metadata, cover art, licensing terms, and audio files into a ready‑to‑send package with a single click
- Unified catalog viewer with real‑time rights status, drag‑and‑drop organization, and visual filters for mood, genre, and licensing availability
- Collaborative workspace that logs search history, short‑list versions, and discussion threads, providing audit‑trail compliance and reducing email traffic
- Integrated rights‑management layer that surfaces clearance requirements, sync fees, and contract templates directly within the platform
- Role‑based access controls and secure cloud storage meeting industry data‑privacy standards for music publishing workflows
- API endpoints for catalog ingestion and external DAM integration, supporting seamless migration of existing music libraries