TAPPI is a customer loyalty and retention platform for local businesses, turning one-time visitors into regulars through digital stamp cards, tiered rewards, and prepaid wallets stored directly in Apple and Google Wallet. The platform automates review requests at the optimal moment, sending satisfied customers to Google and Tripadvisor while routing complaints privately to the business. It also provides a unified dashboard for reputation management, customer data, and marketing tools, all starting at €15 per month per location.
Funding
Funding not disclosed
Founders
Product
Problem
Most local businesses receive very few online reviews despite serving hundreds of satisfied customers, and they lack a simple way to turn occasional visitors into loyal regulars. Without an easy loyalty system, customers drift to competitors, and without automated review prompts, businesses miss out on the social proof that drives new foot traffic.
Solution
TAPPI provides a digital loyalty engine that lives inside Apple and Google Wallet, eliminating the need for customers to download a separate app. Businesses can deploy digital stamp cards, tiered status levels (Bronze, Silver, Gold), and prepaid wallet cards that let customers pay in advance and earn rewards automatically. The platform also automates review collection by prompting customers at the right moment—sending happy customers to Google or Tripadvisor while routing any complaints privately to the business first. All loyalty activity, customer data, and review performance are managed through a single dashboard, giving business owners a complete view of their reputation and customer behavior without extra work for their team.
Target Audience
Primary customers are local businesses such as cafés, restaurants, salons, and retail shops that want to increase customer retention, collect more online reviews, and build a loyal customer base without investing in complex or expensive loyalty software.
Features
- Digital stamp cards, tiered loyalty levels, and prepaid wallet cards all stored in Apple Wallet and Google Wallet with automatic updates on each visit
- Automated review funnel that directs satisfied customers to public review platforms and captures negative feedback privately before it goes public
- Geopush notifications and automated rewards triggered by visits, spending milestones, or birthdays to drive repeat foot traffic
- Referral system that turns loyal customers into a marketing channel with shareable personal links and QR codes
- Unified dashboard for reputation management, customer data, and marketing tools in one place
- NFC-based check-in that requires no app opening—customers simply tap their phone to the chip to start a visit