The Prompt Group
The Prompt Group helps brands become the AI-recommended choice when consumers ask ChatGPT, Gemini, or Perplexity which product to buy. The company provides a six-step system covering AI website infrastructure, brand tracking, optimization, campaign activation, advertising, and in-house training. Its services include making product details, prices, and proof points readable to AI crawlers through structured data and server-rendered HTML.
- Marketing Technology
- Artificial Intelligence
- Software Only
- Data & Analytics
Funding
Founders
Founder details are not available yet.
Product
Problem
Consumers increasingly ask AI assistants like ChatGPT, Gemini, and Perplexity which brand to buy, and those answers often go to larger competitors with bigger marketing budgets. Brands that rank well in traditional Google search are frequently not named in AI answers because AI crawlers cannot read their websites' product details, prices, and proof points. This creates a new competitive gap where companies lose customers before they ever reach the website.
Solution
The Prompt Group provides a six-part system that helps brands win AI recommendations. The foundation is AI website infrastructure, which ensures AI crawlers can access and accurately read a company's site by fixing crawler access rules, moving key content into the HTML, implementing JSON-LD structured data, and organizing pages around single topics. The company then measures how AI assistants describe and rank the brand through continuous tracking of buyer questions across major AI platforms. Based on those findings, The Prompt Group optimizes brand information, activates AI answers in marketing campaigns, offers paid placement inside AI assistants, and trains internal teams to sustain the advantage. The approach focuses on earning recommendations through accurate information and trusted sources rather than ad spend.
Target Audience
Primary customers are mid-market and enterprise companies that rank well in Google but are rarely named in AI answers, including ecommerce brands, B2B software companies, and organizations in categories where buyers research with AI before building a shortlist.
Features
- AI crawler access configuration for GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot, and Google-Extended with custom robots.txt rules
- Server-side rendering of prices, specifications, and availability so AI crawlers can read content that would otherwise load via JavaScript
- JSON-LD structured data implementation for organizations, products, prices, reviews, FAQs, articles, and breadcrumbs
- Continuous AI brand tracking across ChatGPT, Gemini, Claude, Perplexity, Copilot, and Google AI Overviews with share-of-answer and competitive share metrics
- Cited source analysis identifying which websites, publications, and forums each AI answer draws on
- Publishing standards including templates, automatically updated sitemaps, and pre-publication checklists to maintain AI readability