Metub provides a cloud‑native SaaS platform that consolidates audience analytics, revenue attribution, e‑commerce, and brand partnership management for independent creators and agencies. The platform offers a unified dashboard and an API‑driven marketplace that automates creator discovery, contract workflow, and real‑time campaign reporting, while integrating with social, payment, and CRM systems.
Funding
Funding not disclosed
Founders
Product
Problem
Creators often need to coordinate multiple tools for content distribution, audience growth, brand partnerships, and revenue tracking, which leads to fragmented workflows and missed monetization opportunities. At the same time, brands lack a unified interface to discover, engage, and measure the impact of creator collaborations. This disjointed ecosystem hampers scalable career development for creators and efficient campaign execution for marketers.
Solution
The Metub Company delivers an integrated, creator‑first platform that consolidates discovery, growth, monetization, and business development services into a single SaaS ecosystem. Its cloud‑native architecture aggregates data from social, e‑commerce, and advertising channels to generate real‑time audience insights and revenue forecasts. Creators can access a unified dashboard to manage content strategy, brand deals, merchandise sales, and intellectual property licensing without switching between disparate applications. Brands interact with a marketplace API that matches them to relevant creators, automates contract workflows, and provides performance analytics. The platform’s modular microservices enable seamless integration with existing social networks, payment processors, and CRM systems, ensuring extensibility as the creator economy evolves.
Target Audience
The primary customers are independent creators, influencer agencies, and artist collectives seeking an end‑to‑end solution for audience growth and revenue diversification, as well as brands and marketers looking to source, manage, and measure creator collaborations at scale.
Features
- Centralized creator dashboard with cross‑platform audience analytics, revenue attribution, and KPI visualizations
- API‑driven brand partnership marketplace that supports automated matching, contract generation, and real‑time campaign reporting
- Integrated e‑commerce and merchandise management tools, including inventory sync, payment gateway support, and fulfillment tracking
- Intellectual property (IP) licensing module that handles rights management, royalty calculations, and distribution to streaming or publishing platforms
- Data‑driven recommendation engine powered by machine‑learning models that suggest growth tactics, content formats, and brand collaboration opportunities
- Modular microservice architecture with RESTful and GraphQL endpoints for easy integration with third‑party social, analytics, and CRM platforms
- Role‑based access control and compliance‑ready data security (GDPR, CCPA) with end‑to‑end encryption for creator and brand data
- Scalable SaaS deployment on Kubernetes, offering auto‑scaling, high availability, and multi‑region redundancy