The platform enables enterprises to efficiently gather and manage employee-generated video and written content, utilizing AI to enhance participation and streamline production. It addresses the challenge of creating authentic employer branding materials by automating content collection and advocacy, resulting in significant time savings and improved engagement.
Funding
$9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many organizations struggle to efficiently collect and manage authentic employee-generated content (EGC) for employer branding, recruitment, and internal communications. Traditional methods are time-consuming, require significant manual effort, and often fail to capture the diverse perspectives of the workforce. This results in inconsistent messaging and missed opportunities to attract and retain top talent.
Solution
This platform provides a centralized solution for enterprises to gather, manage, and amplify employee-generated video and written content at scale. By leveraging AI, the platform automates content collection, curation, and distribution, enabling organizations to create compelling employer branding materials and foster employee advocacy. The platform identifies key employee influencers, generates tailored content prompts, and facilitates seamless sharing across various channels. It also offers features for training custom AI models to align with specific brand guidelines and legal requirements, ensuring consistent and compliant messaging.
Target Audience
The platform targets employer branding teams, recruitment marketing professionals, and internal communications departments within enterprise organizations seeking to scale their employee content creation and advocacy efforts.
Features
- AI-powered content generation for employee videos, blog posts, job descriptions, and social media updates
- Automated employee identification and outreach to encourage content contribution
- Centralized content hub for managing and organizing employee-generated content
- Social advocacy tools for amplifying employee voices and tracking performance
- Customizable AI models to align with brand voice, EVP pillars, and legal requirements
- Integration with existing communication and collaboration platforms like Microsoft Teams
- Enterprise-grade security features, including SSO, GDPR compliance, and ISO27001 certification
- Analytics dashboard for tracking content engagement and program effectiveness