Market IQ
Market IQ provides a bespoke predictive analytics platform that helps institutions with complex, multi-source data environments make smarter, data-driven business decisions. The platform ingests structured and unstructured data, using a proprietary Natural Language Processing Framework to solve data quality issues and deliver analyst-level insights at high speed. It serves top-tier institutions including Unilever, Nasdaq, Barclays, TD Bank, and Shell.
- Data & Analytics
- Artificial Intelligence
- Enterprise Software
- Software Only
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Off-the-shelf business intelligence tools and data analytics platforms often fail to deliver meaningful results for institutions managing multiple, disparate data sources. Organizations struggle to extract actionable insights from messy, unstructured data and frequently encounter the "garbage-in, garbage-out" problem that undermines decision-making quality.
Solution
Market IQ provides a bespoke predictive analytics platform that helps institutions make smarter, more informed data-driven business decisions. The company partners with clients to understand their unique challenges, defining 2-3 month pilot projects with measurable results. The platform ingests both structured and unstructured data, using a proprietary Natural Language Processing Framework and AI platform built from the ground up to effectively categorize datasets and solve data quality issues. The solution delivers the same level of analysis and insights as a data analyst, but at speed-of-thought processing power with the capacity of an army of expert analysts, transforming data into information and information into insights.
Target Audience
Primary customers are institutions with complex, multi-source data environments, with particular focus on retail banking, investment banking, and capital markets organizations. The platform has served top-tier institutions including Unilever, Nasdaq, Barclays, TD Bank, and Shell.
Features
- Proprietary Natural Language Processing Framework and AI platform that effectively categorizes datasets to solve the "Garbage-In Garbage-Out" problem when meshing structured and unstructured sources such as CRM and social conversations
- Hybrid on-prem/off-prem solution that keeps client data secure within their walls while allowing integration of external data sources and ensuring regulatory compliance
- Bespoke big data solutions tailored to each institution's specific business challenges rather than generic off-the-shelf tools
- Structured approach to converting unstructured data into defined categories while proactively surfacing insights and providing predictive intelligence
- Collaborative engagement model starting with a 2-3 month pilot project with measurable results to deliver a fully functional solution addressing a critical business need