Flyy is a gamification platform that integrates easily with apps and websites through a plug-and-play SDK, enabling businesses to implement game mechanics like leaderboards and scratch cards to enhance user engagement. By utilizing gamified referral and loyalty rewards, Flyy helps companies increase customer acquisition and retention, leading to measurable improvements in user activity and loyalty.
Funding
$420K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many businesses struggle to increase user engagement and retention within their apps and websites, often relying on traditional methods like push notifications that can be ineffective or even detrimental to the user experience. Existing loyalty programs can also be difficult to manage and may not provide the level of personalization and interactivity needed to truly capture user attention.
Solution
Flyy offers a SaaS-based gamification platform that allows businesses to integrate game mechanics into their existing apps and websites to boost user engagement, retention, and acquisition. Through a plug-and-play SDK, companies can implement features like leaderboards, challenges, scratch cards, and rewards to create interactive and personalized experiences. The platform enables businesses to design gamified referral and loyalty programs, track user activity, and deliver variable rewards, such as points, cash, discounts, and coupons, directly to users' wallets. By adding competition, goals, and problem-solving activities, Flyy helps businesses transform passive users into active and loyal customers.
Target Audience
Flyy primarily targets businesses in sectors like BFSI and e-commerce that are looking to enhance user engagement, improve customer retention, and drive user acquisition through gamified experiences.
Features
- Plug-and-play SDK for easy integration with major app platforms and websites
- Gamified challenges including leaderboards, stamp collection, streaks, raffle tickets, and spin-the-wheel
- Customizable rewards system with points, cash, discounts, coupons, and custom rewards delivered via scratch cards
- Built-in wallet functionality with Razorpay gateway for sending cash rewards to users' bank accounts or UPI
- Points redemption for gift cards from various brands or for in-app purchases
- Comprehensive dashboard for campaign customization, user segmentation, and performance tracking
- Robust APIs and webhooks for data sharing and integration with existing systems