Terrific is a platform that integrates interactive live shopping features into e-commerce sites, enabling real-time engagement through video feeds and gamified incentives. This approach addresses high cart abandonment and low conversion rates by enhancing customer interaction and driving repeat purchases, resulting in measurable increases in conversion rates and average order value.
Funding
Funding not disclosed
Founders
Product
Problem
E-commerce businesses face challenges with high cart abandonment rates, short buyer session times, and low conversion rates, hindering revenue growth and customer engagement. Traditional e-commerce lacks the interactive elements needed to capture and retain customer attention in a dynamic online marketplace.
Solution
Terrific provides an interactive live shopping platform that integrates directly into e-commerce websites, enhancing customer engagement and driving conversions. By embedding live video feeds, interactive polls, and gamified incentives, Terrific transforms passive browsing into active participation. The platform enables real-time interaction between brands and customers, fostering a sense of community and driving repeat purchases. Terrific's features are designed to turn videos into 24/7 revenue streams, allowing customers to discover, engage, and buy directly within the video content.
Target Audience
Terrific targets e-commerce businesses of all sizes seeking to improve customer engagement, increase conversion rates, and drive revenue growth through interactive live shopping experiences.
Features
- Embeddable live video feeds for showcasing products and engaging with customers in real-time
- Interactive polls and Q&A sessions to gather zero-party data and personalize the shopping experience
- Gamified incentives, such as secret items and exclusive discounts, to motivate participation and drive conversions
- Live chat functionality for direct communication between customers and brand representatives
- Multi-streaming capabilities to broadcast live shopping events across various social channels and websites simultaneously
- White-label solution for seamless integration with existing e-commerce storefronts and brand identities
- Real-time data analytics for tracking performance, segmenting traffic, and optimizing customer experiences
- In-video checkout for a streamlined purchase process