Ten Studios is a venture studio that builds and operates premium consumer software in partnership with community leaders and creators who have already proven audience demand. The company identifies a product opportunity, handles the full build and launch, and manages ongoing operations—turning an audience into a recurring-revenue software business. One example is DollarFI, a finance app that aggregates accounts to calculate net worth, cash flow, and a "Freedom Number," with AI-generated insights via Google Cloud's Vertex AI.
Funding
Funding not disclosed
Founders
Product
Problem
Creators and community leaders who have successfully sold digital products or memberships through platforms like Kajabi, Stan, Gumroad, or Beacons often lack the technical capacity to transform that proven demand into a scalable, recurring-revenue software business. Building custom software is expensive, time-consuming, and requires specialized engineering and operational expertise that is typically reserved for enterprise companies.
Solution
Ten Studios acts as a venture studio that partners with community leaders to build and operate premium consumer software products tailored to their audiences' specific needs. The company handles product ideation, development, launch, and ongoing operations, allowing the creator to keep focusing on content and community engagement. Using a "forward-deployed" model, engineers work alongside the community to build exactly what members need, turning the creator's audience into a recurring revenue stream with retention-driving features like progress tracking, insights, and personalized course delivery. Ten stays with the product through its lifecycle, operating and scaling it into a high-functioning software business, and currently operates DollarFI, a financial wellness app that provides AI-driven insights and education.
Target Audience
Primary partners are creators, coaches, and community leaders who have already demonstrated paying demand through course platforms or link-in-bio tools (e.g., Kajabi, Stan, Gumroad, Beacons) and want to build a recurring-revenue software business. End users are members of those niche communities seeking outcome-driven software tailored to their specific goals.
Features
- Full-stack product development and ongoing operations, including hosting infrastructure (Cloudflare) and secure data storage (Supabase)
- White-label software products branded for the partner creator, not Ten Studios
- AI-powered personalization and engagement features, including notifications, streaks, badges, and personalized next-best-action recommendations
- Real-time member data tracking and analytics to drive tailored insights and course content delivery
- App-specific data privacy and security features, including TLS encryption, third-party data processors (Plaid, Stripe), and no sale or advertising use of user financial data
- AI-generated, user-specific insights powered by Google Cloud's Vertex AI Gemini API, with a stated guarantee that user data is not used for model training