Tella
Tella is an all-in-one video recording and editing platform that lets users capture their screen, camera, or both, then polish videos through transcript-based editing, AI audio enhancement, and automatic layout selection. The platform includes built-in viewer analytics, team collaboration tools, and a shared video library for organizing reusable content. It also offers an MCP server that connects AI agents like Claude and ChatGPT to edit, export, and organize videos programmatically.
- Creator / Creative Economy
- Artificial Intelligence
- Software Only
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Creating polished video content typically requires either expensive editing software with a steep learning curve or hiring professional editors. Many professionals and teams need to produce screen recordings, demos, and course videos but lack the time or expertise to edit them manually, resulting in inconsistent quality and slow production cycles.
Solution
Tella provides an all-in-one video recording and editing platform that makes professional-quality video creation accessible to non-specialists. Users can record their screen, camera, or both with a single click from a browser, desktop app, or Chrome extension, then edit in a web-based editor. The platform simplifies editing by allowing users to remove mistakes, filler words, and silences directly from an auto-generated transcript rather than a complex timeline. It also offers one-click studio-quality sound enhancement, dynamic layout switching, auto-zoom for product demos, and AI-generated video titles. After editing, users can share videos via link, embed them on websites, add custom branding, and track viewer engagement with built-in analytics. Tella also includes an MCP server that connects AI assistants like Claude and ChatGPT to search, edit, and organize videos programmatically.
Target Audience
Primary users include YouTubers, content creators, founders, sales teams, and marketing professionals who need to produce screen recordings, product demos, tutorials, and course videos efficiently. The platform also serves teams at companies needing internal communication videos and customer-facing content.
Features
- Transcript-based video editing that lets users cut, trim, and remove silences by editing text
- AI-driven audio enhancement that removes background noise and normalizes voice levels in one click
- Auto Layouts that automatically select optimal side-by-side, picture-in-picture, or full-screen layouts based on recording content
- Automatic zoom generation from user clicks for product demos, with editable zoom controls
- Auto transcription with captions that can be edited, translated, burned in, or downloaded as SRT files
- Native 4K recording on macOS with a Windows app, Chrome extension, and Slack integration for cross-platform capture
- Built-in viewer analytics showing watch time, audience retention, and attention drop-off points
- MCP (Model Context Protocol) support that connects AI agents to edit, export, and organize videos programmatically
- Tella Motion, an AI-driven motion graphics engine that creates animated titles, charts, logos, and lower thirds timed to the transcript
- Media layouts for adding images, b-roll, sound effects, and overlays with multi-track editing and animations