Tanmarket provides an integrated SCRM platform that unifies lead capture, customer segmentation, sales workflow automation, and multi‑channel communication for mid‑size to large enterprises. The system uses dynamic QR codes for automatic lead assignment, real‑time chat monitoring, comprehensive analytics, and open APIs to synchronize with ERP, finance, and advertising tools, enabling a closed‑loop data environment and streamlined private‑domain customer management.
Funding
Funding not disclosed
Founders
Product
Problem
Many mid‑to‑large enterprises struggle to coordinate sales, marketing, and customer service across multiple channels such as WeChat, phone, and e‑commerce platforms. Disconnected tools lead to manual data entry, poor lead attribution, inconsistent customer experiences, and limited insight into sales performance.
Solution
Tanmarket offers an integrated SCRM (Social Customer Relationship Management) platform that unifies lead capture, customer segmentation, sales workflow automation, and multi‑channel communication. The system automatically assigns inbound leads via dynamic QR codes, tracks interactions in real time, and enriches customer records with multi‑dimensional tags and profiles. Built‑in analytics provide KPI dashboards for sales activity, channel effectiveness, and conversion rates, enabling data‑driven adjustments. The platform also includes compliance‑aware chat auditing, sensitive‑action monitoring, and role‑based access controls to protect data integrity. By exposing open APIs and iPaaS connectors, Tanmarket can synchronize with ERP, finance, and external advertising systems, creating a closed‑loop data environment.
Target Audience
Primary users are sales, marketing, and customer service teams in mid‑size to large enterprises across education, home‑decoration, medical‑aesthetics, insurance, manufacturing, and e‑commerce sectors that require unified private‑domain customer management.
Features
- Dynamic QR code (活码) generation for channel‑specific lead capture and automatic source tagging
- Real‑time chat monitoring with keyword search, conversation export, and multi‑level sensitive‑word alerts
- Automated sales process tracking with 20+ metrics (new leads, follow‑ups, overdue responses, etc.)
- Centralized customer profiling with multi‑dimensional tagging, segmentation, and persona building
- Unified smart script library supporting text, images, videos, links, and hierarchical search
- Automated group management: auto‑add to groups, tag‑based group pulling, and SOP‑driven group activities
- Integrated multi‑channel API connectors (Douyin, Meituan, video platforms, etc.) and enterprise system integrations (ERP, finance, outbound call systems)
- iPaaS integration framework supporting OAuth2.0, Basic Auth, Digest Auth, and other standard protocols