Taiv provides a device that connects to existing cable boxes in bars and restaurants, replacing traditional commercials with targeted advertisements and promotional content. This technology allows venues to increase revenue by showcasing their own specials while automating content scheduling and management, resulting in a streamlined operation and additional income during commercial breaks.
Funding
$500K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
+4Founders
Product
Problem
Bars and restaurants often display generic TV commercials that are irrelevant to their patrons and may even promote competing establishments. Managing TV content and promotional material across multiple screens can be time-consuming and inefficient for venue operators.
Solution
Taiv provides a hardware and software platform that integrates with existing cable TV systems in bars and restaurants, enabling venues to replace standard commercials with targeted advertisements, in-house promotions, and engaging content. The system allows businesses to schedule and automate the display of custom content, such as drink specials and upcoming events, on their existing TVs. Taiv also offers digital signage capabilities, streaming channels, and interactive trivia games to enhance the customer experience. Venues can generate revenue by running targeted ads from national and local advertisers during commercial breaks.
Target Audience
The primary target audience includes bars, restaurants, and other venues that display live TV and are looking to enhance the customer experience, promote in-house specials, and generate additional revenue.
Features
- Hardware device that connects to existing cable boxes and TVs
- Automated content scheduling and remote management
- Digital signage functionality for displaying custom promotions
- Streaming channels with short-form, audio-optional content
- Interactive trivia games to engage customers during intermissions
- Ad revenue generation through targeted advertising
- Centralized management for multi-unit chains
- Integration with existing TV systems and cable providers