Tailed provides a platform that automates the returns process for eCommerce brands while implementing fraud detection mechanisms to prevent unauthorized refunds. This dual approach enhances customer satisfaction by streamlining returns and protects retailers from financial losses due to fraudulent activities.
Funding
Funding not disclosed
Founders
Product
Problem
eCommerce brands face increasing losses due to fraudulent returns, particularly a tactic known as Fake Tracking ID (FTID) fraud, where bad actors manipulate return labels to redirect packages while still receiving refunds. This form of fraud, which has grown significantly since 2020, costs retailers billions annually and goes largely undetected by standard return processes.
Solution
Tailed offers an AI-driven platform designed to prevent fraudulent eCommerce returns and recover revenue lost to FTID fraud. The platform integrates with existing return management systems (RMS) like Loop and Narvar, as well as Shopify, to automatically analyze each return for fraud indicators. By leveraging customer data, order information, and tracking events, Tailed proactively flags suspicious returns, enabling merchants to block fraudulent refunds and protect their bottom line. The system operates in the background, minimizing manual review and allowing customer experience teams to focus on legitimate return requests.
Target Audience
Tailed primarily serves eCommerce brands, ranging from SMBs to large enterprises generating between $6M to $200M+ in revenue, who are seeking to automate fraud prevention in their returns process.
Features
- AI-powered fraud detection that analyzes returns in real-time
- Integration with popular eCommerce platforms like Shopify and return management systems (RMS) such as Loop and Narvar via API
- Returns Audit feature to uncover and quantify past losses due to FTID fraud over the last 120 days
- Identity Linking to block repeat offenders using advanced fingerprinting techniques
- Dark Web Intelligence to monitor fraud forums for mentions of the brand and emerging threats
- Slack bot integration for real-time alerts on blocked fraudulent returns
- Customizable risk thresholds to align with retailer's specific fraud tolerance