Tagpeak provides users with shopping rewards where the earned cashback value is linked to the performance of the stock market. The company invests a portion of the commission received from partner stores into ethically screened, publicly traded equities. Users receive a minimum guaranteed cashback, with the potential for higher returns based on investment gains, which can be cashed out anytime.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional cashback programs offer minimal rewards and lack excitement, failing to truly engage online shoppers or provide substantial returns on their purchases. Consumers often seek more meaningful incentives beyond standard discounts and small rebates.
Solution
Tagpeak is a rewards platform that enhances the online shopping experience by linking cashback to financial market investments. When a user makes a purchase at a partner store, Tagpeak invests the resulting commission in publicly traded companies, aiming for significant short-term profit potential. Users can monitor their reward's performance through a dashboard and redeem it at any time, with potential returns ranging from 0% to 100% of the purchase price. This model offers shoppers a chance to recover a substantial portion of their spending through strategic investments, creating a mutually beneficial ecosystem for consumers and brands.
Target Audience
Tagpeak targets online shoppers seeking more rewarding cashback programs and e-commerce businesses looking to enhance customer loyalty and drive sales through innovative reward mechanisms.
Features
- Cashback rewards linked to the performance of financial market investments
- User dashboard to track reward growth and investment performance in real-time
- Option to redeem rewards at any time, even during the investment period
- Investments in companies listed on regulated markets, adhering to ESG (Environmental, Social, Governance) standards
- Integration plugins for Shopify and WooCommerce, enabling easy setup for online store owners
- Tracking system to ensure accurate transaction monitoring and reward allocation