Tagbase provides a platform that utilizes uncopyable and tamper-proof NFC tags with encryption algorithms to verify the authenticity of physical products without requiring a mobile application. This technology protects brand reputation and offers real-time analytics on product interactions, enhancing customer trust and satisfaction.
Funding
Funding not disclosed
Founders
Product
Problem
Counterfeit products erode brand trust, impact revenue, and pose safety risks to consumers. Existing authentication methods, such as QR codes and standard NFC tags, are easily copied, making them ineffective against sophisticated counterfeiters. Traditional methods often require users to download a specific mobile application, creating friction and limiting adoption.
Solution
Tagbase provides a product authentication platform that uses uncopyable and tamper-proof NFC tags with encryption algorithms to verify the authenticity of physical products. Unlike standard NFC tags, Tagbase generates a new, unique encrypted content on every scan, which is then verified on the server side. Customers can verify the authenticity of products by simply tapping the tag with an NFC-enabled device; no mobile application is required. The system provides real-time analytics on product scans, giving businesses insights into product interactions and potential areas of counterfeiting.
Target Audience
Tagbase targets businesses across various industries, including pharmaceuticals, art, and document authentication, seeking to protect their brand reputation and provide customers with confidence in product authenticity.
Features
- Uncopyable and tamper-proof NFC tags based on encryption algorithms for enhanced security
- Mobile application-free verification process via NFC-enabled devices and mobile web-browsers
- Real-time analytics dashboard providing data on product scans, including location and frequency
- API access for automated processes and integration with existing systems
- Generic representation model to support various product types, including fungible and non-fungible items
- Customizable digital twin configuration, allowing redirection to a Tagbase verification page or a customer's website
- Support for a new chip generation with state-of-the-art features for security and privacy protection