Tactic provides a no-code platform for building custom AI models that generate unique customer insights by scraping and integrating web, CRM, and third-party data. This capability allows businesses to create highly targeted account lists and discover intent signals faster than traditional research methods. The platform delivers structured, actionable data to improve sales and marketing efficiency and close more deals.
Funding
$5.2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Businesses struggle to efficiently extract and analyze relevant customer data from disparate sources like websites, CRM systems, and APIs. This challenge leads to wasted time, inefficient targeting, and missed opportunities for enhanced sales and customer understanding.
Solution
Tactic offers a no-code AI platform that automates the process of gathering and interpreting customer data from various online and internal sources. By leveraging AI, Tactic enables businesses to quickly generate actionable insights, improve the precision of their targeting efforts, and streamline sales processes. The platform allows users to build custom AI models without coding, facilitating the creation of comprehensive customer 360 profiles by scraping the internet, uploading files, connecting to systems like Salesforce, and integrating with a data marketplace. Tactic's models are fine-tuned to outperform general-purpose LLMs, providing accurate, multi-source reasoning and knowledge graph-based analysis.
Target Audience
Tactic primarily serves hypergrowth startups and Fortune 500 companies seeking to improve their targeting, sales efficiency, and customer understanding through automated data analysis.
Features
- No-code AI builder for creating custom data extraction and analysis workflows
- Automated data scraping from websites, CRM systems, APIs, and third-party data sources
- AI models fine-tuned for building customer 360 profiles, outperforming general LLMs
- Multi-step reasoning and knowledge graph-based analysis for accurate insights
- Simple UX for structured answers without coding, enabling quick setup
- Integration with Salesforce and other systems for seamless data import
- Data marketplace for accessing additional third-party data
- SAML single sign-on for enterprise user management