SmartLinks is a link‑in‑bio platform that lets creators, brands, and agencies combine multiple URLs, social channels, and rich media into a single customizable mini‑page. Users can personalize the URL, design the layout with buttons, images, videos, and embedded posts, and access real‑time analytics on visits and click‑through rates to optimize traffic and conversions.
Funding
Funding not disclosed
Founders
Product
Problem
Social media profiles often allow only a single bio link, forcing creators and brands to choose one destination and limiting traffic to other important pages, products, or campaigns.
Solution
SmartLinks provides a dedicated mini web page that aggregates multiple URLs, social channels, and rich media into a single, customizable link-in-bio. Users can personalize the URL, adjust colors, backgrounds, and layout, and embed buttons, images, videos, or posts to match their brand identity. The platform tracks visits, clicks, and click‑through rates for each element, delivering real‑time analytics that highlight the most effective content. Based on these insights, users can reorder links, tweak designs, and optimize conversion paths without technical assistance. Integration with the broader Metricool suite enables seamless reporting alongside other social media scheduling and measurement tools.
Target Audience
Primary customers are social media managers, digital marketers, influencers, and agencies that need to direct audience traffic to multiple online assets and track link performance.
Features
- Customizable SmartLink URL that reflects the brand’s name or campaign
- Drag‑and‑drop editor with support for buttons, images, videos, and embedded social posts
- Theme options for colors, backgrounds, and fonts to maintain visual consistency
- Built‑in analytics dashboard showing visits, clicks, and CTR per link
- Real‑time performance alerts that guide link reordering and design adjustments
- One‑click integration with Metricool’s scheduling and reporting suite
- Ready‑made templates for rapid setup or fully custom designs from scratch