Syft Data uses AI to identify high-intent, person-level prospects from website visits and LinkedIn engagement. The platform automatically enriches lead data and triggers multi-channel outreach campaigns for immediate follow-up. This process helps growth teams qualify leads based on ICP fit and intent signals to accelerate revenue opportunities.
Funding
Funding not disclosed
Founders
Product
Problem
Many website visitors remain anonymous, making it difficult for sales teams to identify and engage with qualified leads. Sales teams often waste time on leads that don't fit the ideal customer profile (ICP) or aren't actively in the market. Manual lead research, qualification, and personalization can be time-consuming, leading to missed opportunities and lost leads.
Solution
Syft Data identifies website visitors and generates qualified, person-level leads using a combination of first and third-party data. The platform combines data from multiple enrichment providers with website, CRM, and outbound activity data to identify target customers, even before they actively engage. Syft Data detects real-time buyer intent based on content engagement, providing actionable summaries that enable personalized outreach. The platform automates outbound motions by syncing prospect and intent data to CRM and marketing automation platforms, allowing sales teams to focus on high-fit accounts and improve conversion rates.
Target Audience
Syft Data's primary customers are go-to-market (GTM) teams, including sales and marketing professionals, who need to identify, engage, and convert warm prospects into qualified leads.
Features
- Identifies leads from over 60% of anonymous website visitors.
- Enriches over 80% of signups with work profiles.
- Detects real-time buyer intent based on website engagement.
- Provides AI-summarized buyer journeys to prioritize accounts.
- Qualifies leads with firmographic, demographic, and technographic data.
- Syncs prospects and intents to CRM and marketing automation platforms like Hubspot, Salesforce, Apollo, and Outreach.
- Offers real-time notifications in Slack and Teams for instant outreach and collaboration.
- Provides no-code data collection from any marketing, product, or documentation website.