Styr provides real-time growing cost tracking for vegetable farms in the Salinas Valley, capturing expenses at the block level the day they occur. The platform uses AI to read handwritten field logs, eliminating manual data entry, and forecasts monthly invoices from historical data so growers always know current season costs. It also flags cost overruns with their causes and assigns them to specific people for accountability.
Funding
Funding not disclosed
Founders
Product
Problem
Vegetable farms in the Salinas Valley struggle to track growing costs accurately because invoices arrive in bulk months after the work is done, and shared resources like tractors and crews move across multiple ranches in a single day. This makes it nearly impossible to assign costs to the specific block that incurred them, leaving growers to discover true profitability only at year-end when it's too late to act.
Solution
Styr provides a real-time cost tracking platform that captures every expense to the block level on the day it occurs. The system uses AI to read the handwritten field logs that crews already fill out—recording dates, equipment numbers, gallons, and names—so no one has to re-type anything. It automatically assigns shared costs like tractor hours, irrigation, fertilizer, and chemicals to the correct block, and forecasts monthly invoices from the farm's own historical data so the season number stays current. When a block's actual cost per acre exceeds its phase-weighted pace, Styr flags the overage with its cause and the responsible person, eliminating investigation work. Growers can also use this real-time data to price contracts based on what the crop actually costs to grow this season, not last year's books.
Target Audience
Primary customers are vegetable growers and farm managers in the Salinas Valley who need accurate, real-time cost visibility across multiple ranches and blocks to improve profitability and contract negotiations.
Features
- AI-powered handwriting recognition that reads existing paper field logs, eliminating manual data entry
- Block-level cost allocation for tractor, irrigation, fertilizer, and chemical expenses captured on the day they occur
- Phase-weighted pace tracking that compares each block's actual $/acre against its expected cost curve
- Automated invoice forecasting based on historical fuel, labor, and pump cost data, with small true-ups at month-end
- Overage alerts that include the cause and the responsible person, so growers assign rather than investigate
- Contract pricing support using current-season real costs for buyer negotiations