The startup develops property management software that enables estate agents to streamline marketing efforts through tools for direct mail, social media management, and email campaigns. This software enhances the efficiency of property marketing for agents targeting vendors already in the market.
Funding
$4.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Estate agents often face challenges in efficiently marketing properties to potential vendors and managing the vast amounts of property data required for accurate valuations and targeted campaigns. Fragmented marketing efforts across various channels and difficulty in accessing comprehensive property data can lead to inefficiencies and missed opportunities.
Solution
Street Group provides a suite of software solutions designed to streamline property marketing and data management for estate agents. Their products include a CRM system that equips agents to manage their market presence and enhance productivity, a marketing platform that covers direct mail, social media, property reports, and email marketing, and a property data API offering extensive data points and machine learning predictions on properties across England and Wales. By integrating these tools, Street Group enables agents to consolidate their marketing efforts, access comprehensive property insights, and ultimately improve their efficiency and market reach.
Target Audience
The primary target audience includes estate agents, letting agents, and property professionals seeking to streamline marketing efforts, improve data management, and gain a competitive edge in the UK property market. Additionally, industries such as financial services, home improvement, and legal services can leverage the property data API.
Features
- Spectre marketing platform: Manages direct mail, social media, property reports, and email marketing from a single login.
- Street.co.uk CRM: Equips agents to dominate their market and enhance productivity.
- Street Data API: Provides access to over 150 data points on 29 million properties in England and Wales.
- AI-powered predictions: Offers estimated property valuations and propensity-to-sell insights.
- Customizable property reports: Generates branded property reports with over 150 data points.
- Lead capture reports: Automatically obtains contact details from report viewers.
- API integration: Allows users to select specific data fields and integrate the API into their products or business.
- Daily data updates: Refreshes property data every 24 hours to ensure accuracy.