Storylane provides a no-code platform that enables companies to create interactive product demos by capturing and editing their product's front-end experience. This technology allows sales and marketing teams to quickly generate personalized demos, improving engagement and conversion rates while reducing the time spent on traditional demo creation.
Funding
$2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
RVFounders
Product
Problem
Creating compelling product demos often requires significant time and resources, involving coding, video production, and specialized design skills. Traditional methods can be slow, expensive, and difficult to personalize for different prospects or use cases, hindering sales and marketing efforts.
Solution
Storylane is a no-code platform that enables sales and marketing teams to rapidly create interactive product demos by capturing a front-end copy of their product. Using a browser extension, users can capture product flows and stitch them together, then edit the demo with a drag-and-drop editor to change content, images, and files. The platform allows users to add guides and widgets to highlight specific features or use cases, and create unique links to share with prospects or embed on landing pages. Enriched viewer data provides insights into demo performance, allowing teams to focus on the hottest leads and tailor follow-up strategies.
Target Audience
Storylane is designed for growth, demand, product marketing, sales, and presales teams looking to improve engagement, shorten sales cycles, and drive product-led growth.
Features
- Browser extension for capturing a front-end copy of the product
- No-code, drag-and-drop editor for HTML edits, including content, images, and files
- Ability to add guides and widgets to highlight specific features or use cases
- Unique link generation for sharing demos with prospects or embedding on landing pages and email campaigns
- AI-powered features for smarter, more personalized demos
- Demo Hub to help buyers address more use cases in one place
- Integrations with marketing and sales tools, such as Salesforce and Marketo
- Analytics dashboard to track demo performance and viewer engagement