Edge provides an employee-driven growth platform that integrates with over 75 Point of Sale systems to automate customer feedback and sales competitions for multi-location service brands. By transforming frontline teams into brand promoters through recognition and rewards, Edge enhances employee motivation and retention while driving sales growth.
Funding
$6.4M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many multi-location service businesses struggle to gather customer feedback and motivate frontline employees, leading to missed opportunities for improvement and reduced sales. Manually sorting through customer reviews is labor-intensive, and a lack of recognition can decrease employee morale and retention.
Solution
Edge provides an employee-driven growth platform that automates customer feedback collection and facilitates sales competitions, integrating with over 75 Point of Sale (POS) systems. The platform automatically categorizes Google reviews, providing at-a-glance insights into employee performance and customer sentiment. By enabling recognition and rewards for top performers, Edge enhances employee motivation, reduces turnover, and drives sales growth through incentivized customer service.
Target Audience
Edge primarily targets franchise and multi-location service brands in industries such as aesthetics and beauty, exercise and fitness, personal care and wellness, auto repair and service, and home services.
Features
- Integration with over 75 POS systems, including Mindbody, Square, CDK Global, BLVD, and Tekmetric
- Automated Google review categorization for easy performance tracking
- Real-time sales contests to incentivize employees and boost team morale
- Employee recognition and rewards programs to improve motivation and retention
- Customer feedback tools to identify areas for improvement and drive repeat business
- Mobile apps for employees on iOS and Android