Starfish provides a universal foundation for food supply chain data exchange, enabling seamless connectivity between businesses and solution providers. The platform translates diverse source data into the standardized GS1 protocol, ensuring consistent traceability communication across all trading partners. This service simplifies complex data sharing requirements while allowing companies to maintain their existing operational systems.
Funding
Funding not disclosed
Founders
Product
Problem
Many supply chains lack transparency and struggle with secure, standardized data sharing, leading to inefficiencies, compliance challenges, and reduced consumer trust. Existing systems often fail to provide real-time access to verifiable product information across diverse platforms and stakeholders.
Solution
Starfish provides a layer-zero technology that facilitates secure and compliant data sharing across supply chains, ensuring real-time access to verifiable product information. The platform simplifies data exchange by handling data translations and building connectors, enabling businesses and solution providers to connect and share traceability data seamlessly across platforms. Starfish translates data from diverse sources into the standardized GS1 protocol, ensuring consistent and reliable communication across all supply chain partners, regardless of their native data formats. By promoting transparency and access to reliable traceability data, Starfish empowers partners to offer consumers products they can trust, meet regulatory requirements, and operate with sustainability in mind.
Target Audience
Starfish targets businesses and solution providers across various supply chains, particularly those in the food industry, seeking to enhance transparency, ensure compliance, and foster consumer trust.
Features
- Universal foundation for supply chain data exchange, enabling seamless connectivity across platforms.
- Data translation services to convert diverse data sources into the standardized GS1 protocol.
- Secure, compliance-focused solutions that simplify meeting regulatory requirements like FDA’s FSMA 204.
- Real-time access to verifiable product information throughout the supply chain.
- Tools to promote efficient, waste-reducing practices in supply chains.