SponsorMrkt provides a marketplace where YouTube creators list upcoming videos and brands submit sealed bids, creating a transparent auction for sponsorship deals. The platform includes Stripe‑powered escrow payments, video ownership verification, and a unified dashboard for managing contracts, communications, and performance analytics.
Funding
Funding not disclosed
Founders
Product
Problem
YouTube creators and brands often negotiate sponsorships through fragmented email threads, leading to opaque pricing, delayed agreements, and inefficient coordination. The lack of a centralized, secure marketplace makes it difficult to verify video content, manage payments, and track campaign performance. This results in missed opportunities and higher transaction friction for both creators and sponsors.
Solution
SponsorMrkt offers a dedicated auction platform that matches YouTube creators with potential sponsors in a transparent, competitive bidding environment. Creators list upcoming videos at no cost, while sponsors submit sealed bids that are visible to the creator, enabling fair market pricing. The platform incorporates a Stripe‑powered payment gateway and a verification workflow to confirm video eligibility and ensure secure fund transfers. All campaign data—including bids, contracts, and communications—are housed in a single dashboard, streamlining workflow for creators, brands, and agency representatives. By automating negotiation steps and providing real‑time visibility, SponsorMrkt reduces administrative overhead and accelerates sponsorship closures.
Target Audience
Primary users are YouTube content creators seeking sponsorship revenue, brands and marketers looking to sponsor video content, and influencer marketing agencies that manage multiple creator relationships.
Features
- Free video listing for creators with customizable metadata (title, thumbnail, audience metrics)
- Competitive auction engine that displays all active bids to creators while preserving sponsor anonymity until acceptance
- Integrated Stripe payment processing with escrow functionality and automated payout upon contract fulfillment
- Video verification module that validates channel ownership and compliance with platform policies before bids are accepted
- Centralized campaign dashboard for creators, sponsors, and agents to track bid status, contracts, deliverables, and performance analytics
- Role‑based access controls allowing agencies to manage multiple creator accounts from a single interface
- Built‑in messaging system for secure, on‑platform communication between parties, eliminating external email reliance
- Audit‑ready logs and data encryption to meet industry security standards and support transparent reporting