Zetta provides a comprehensive platform for digital media, offering integrated solutions for data analytics, payments, and financial management. It helps businesses streamline operations by centralizing these core functions within a single application.
Funding
Funding not disclosed
Founders
Product
Problem
The Brazilian financial sector faces challenges in fostering competition, innovation, and inclusion, particularly for technology-driven companies. A lack of unified advocacy and coordination can hinder the development of effective regulatory proposals and public policies.
Solution
Zetta is a non-profit association that unites financial and payment institutions committed to leveraging technology to drive innovation, competition, and inclusion within the Brazilian financial market. Zetta facilitates collaboration between the public sector, private enterprises, and academia to construct dialogue-based solutions. The organization actively participates in shaping regulatory and policy proposals, supports research initiatives, and promotes a more competitive, innovative, and inclusive financial ecosystem. Zetta operates through various working groups, each concentrating on specific areas such as Open Finance, Pix advancements, fraud prevention, virtual assets, and regulatory governance.
Target Audience
Zetta's primary audience includes technology companies, financial institutions, payment institutions, fintechs, and other stakeholders in the Brazilian financial sector seeking to promote innovation and improve the regulatory environment.
Features
- Public advocacy and technical engagement to promote a more open, dynamic, secure, and inclusive financial sector.
- Facilitation of discussions for the implementation and improvement of Open Finance in Brazil.
- Focus on relevant topics related to the governance and enhancement of Pix.
- Promotion of discussions on combating fraud in the Brazilian financial sector.
- Monitoring and action on the most relevant normative proposals for the financial sector at the federal, state, and municipal levels.
- Support of discussions on tax reform and its implications for the financial sector.
- Monitoring of discussions related to DREX (Digital Real).