Solar Conversion Lab provides a virtual‑first training system that teaches individuals and small teams how to launch and scale a remote solar brokerage. The program delivers step‑by‑step curricula, paid‑ad lead‑generation templates, virtual closing scripts, and access to a vetted installer network, supported by live coaching and mastermind groups to help users achieve consistent high‑margin sales.
Funding
Funding not disclosed
Founders
Product
Problem
Many aspiring solar entrepreneurs struggle to start or scale a solar brokerage because traditional sales rely on door‑to‑door prospecting, complex compliance, and limited access to vetted installers, making it difficult to generate consistent leads and close high‑margin deals remotely.
Solution
Solar Conversion Lab offers a structured, virtual‑first training system that equips users with the legal, marketing, and sales frameworks needed to launch and grow a remote solar brokerage. The program provides step‑by‑step guidance on business formation, lead generation through paid ad funnels, appointment‑setting psychology, and virtual closing techniques via video calls. Participants also receive templates for system design, quoting, and contracts, as well as connections to a network of vetted installers nationwide. Ongoing live coaching, mastermind groups, and a private deal desk support continuous improvement and scaling toward six‑figure monthly revenues.
Target Audience
The primary customers are individuals or small teams looking to start a virtual solar brokerage, as well as existing solar sales reps or small dealers seeking to transition to a remote, high‑margin business model.
Features
- Comprehensive curriculum covering LLC setup, compliance, and solar industry fundamentals
- Proven Google and Meta ad funnel templates for generating qualified homeowner leads
- Scripts and psychological tactics for virtual appointment setting and Zoom‑based closing
- System design and quoting tools with ready‑made proposal templates
- Access to a curated network of vetted solar installers across the United States
- Live coaching sessions twice weekly and a private alumni mastermind for peer support
- Advanced mastermind track offering commission structuring, cash‑flow management, and exclusive vendor and capital partner connections