Smartlook provides a behavior analytics platform that combines session recordings with event-based analytics to deliver visual insights into user interactions on websites and mobile apps. This technology enables teams to identify user drop-off points and understand user behavior, facilitating data-driven improvements to enhance conversion rates.
Funding
$3.6M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Understanding user behavior on websites and mobile apps can be challenging, leading to difficulties in identifying drop-off points and areas for improvement. Traditional analytics often lack the visual context needed to truly understand why users are behaving in certain ways.
Solution
Smartlook offers a product analytics platform that combines quantitative and qualitative data to provide visual insights into user behavior. By integrating session recordings with event-based analytics, Smartlook enables teams to see exactly how users interact with their websites and mobile apps. This combination allows for the identification of friction points, optimization of user flows, and data-driven improvements to enhance conversion rates and overall user experience. Advanced filtering capabilities and integrations with other tools further streamline the process of understanding and acting on user insights.
Target Audience
Smartlook is designed for product managers, UX designers, and marketing teams who want to understand user behavior and improve conversion rates on their websites and mobile apps.
Features
- Session recordings that capture user interactions on websites and mobile apps
- Event-based analytics to track specific user actions and behaviors
- Funnel analysis to identify drop-off points in user flows
- Heatmaps to visualize user clicks and scrolling behavior on web pages
- Behavior flows to map user journeys and identify common paths
- Crash reports with session recordings to diagnose and fix app issues
- Integrations with over 50 other tools to streamline workflows