The Smarter Food Company develops a patented super-broccoli that significantly increases the bioavailability of sulforaphane, a compound known for its health benefits. Their flagship product, SuperSoup, provides a convenient weekly meal option that supports metabolic health, helping users manage blood sugar levels, weight, and overall wellness.
Funding
$3.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many individuals struggle to maintain optimal metabolic health, leading to difficulties in managing blood sugar, weight, heart health, and overall wellness. Traditional diets and supplements often fall short in providing the necessary nutrients in a bioavailable form to effectively address these metabolic imbalances.
Solution
The Smarter Food Company offers a range of products featuring a patented super-broccoli, designed to enhance metabolic health through increased sulforaphane bioavailability. Their flagship product, SuperSoup, is a convenient, weekly meal option formulated with GRextra broccoli, containing five times more glucoraphanin than standard broccoli. Glucoraphanin converts to sulforaphane, a molecule known for its antioxidant and anti-inflammatory properties, which supports improved blood sugar control, weight management, heart health, and cellular protection. Additionally, BrocAffex powder provides a versatile supplement option, allowing users to incorporate the benefits of super-broccoli into smoothies, shakes, and recipes, tailoring their intake to meet individual needs.
Target Audience
The primary target audience includes health-conscious individuals, those with specific health focuses such as managing blood sugar or weight, and athletes seeking to optimize their metabolic fitness and recovery.
Features
- Patented GRextra super-broccoli, delivering five times more glucoraphanin than standard broccoli varieties
- SuperSoup, a ready-to-prepare meal designed for weekly consumption to support metabolic health
- BrocAffex powder, a raw super-broccoli powder for customizable dosing in various recipes
- Products backed by seven clinical trials and forty years of research
- Glucoraphanin supports reduced blood sugar levels, weight loss, and improved heart health
- Easy integration into existing diets with simple recipes and preparation methods
- Subscription service available for convenient, regular delivery