Jan Dolezal
CEO

SmartGuide enables tourism organizations and attractions to publish AI-powered, multilingual digital audio guides without custom app development. The platform digitizes content quickly, offering visitors personalized, self-guided tours in numerous languages. This service provides destinations with actionable visitor behavior data derived from precise location tracking and usage analytics.
Raised to date
$2.6MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
$1.8M across 2 disclosed rounds

$1.1M · Grant
Announced Apr 2023
Disclosed cumulative: $1.1M
Reported total $2.6M
Not on chart (date unknown): Seed $749.3K
Incomplete round history. $740.7K of the $2.6M reported total isn’t matched to a known round.
Traditional tour guide systems often rely on physical guides, printed materials, or custom-built apps, which can be expensive to create and maintain. These solutions may lack up-to-date information, limit visitor engagement, and fail to provide detailed analytics on visitor behavior within a destination.
SmartGuide offers a digital guide platform that allows tourist boards, attractions, and tour operators to create and publish self-guided audio tours for over 100,000 locations. The platform transforms smartphones into personal travel guides, providing visitors with curated content and interactive experiences. Destination managers can use the platform to digitize visitor experiences, engage more travelers, and gain insights into visitor behavior through detailed data analytics. SmartGuide eliminates the need for costly custom app development, offering an affordable and easy-to-use solution for enhancing visitor engagement.
The primary customers are tourist boards, hotspot destinations, emerging destinations, attractions, museums, and tour operators looking to digitize visitor experiences and engage more travelers.