Slerp offers a white‑label online ordering platform for independent restaurants, bakeries, and QSRs, providing a branded web storefront, mobile app, click‑and‑collect, and integrated delivery through partners like Deliveroo Express and Uber Direct. The zero‑commission model lets operators keep full margin while a unified CRM captures first‑party customer data for loyalty programs, targeted marketing, and streamlined order management across all channels.
Funding
$7.1M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
4OERJVFounders
Product
Problem
Restaurants, bakeries, and quick‑service operators lose a large portion of revenue to third‑party marketplace commissions and lack direct access to customer data, making it difficult to retain customers and control margins.
Solution
Slerp provides an integrated, white‑label online ordering platform that includes a branded web storefront, mobile app, click‑and‑collect, and delivery integration with services such as Deliveroo Express and Uber Direct. The system operates with a zero‑commission pricing model, allowing operators to keep the full margin on each order. All transactions feed a unified CRM that captures first‑party customer and transactional data, enabling automated loyalty programs, targeted marketing, and data‑driven operational decisions. Real‑time order management consolidates orders from all channels—including marketplaces—into a single dashboard that syncs with POS systems, automates kitchen tickets, and provides live delivery tracking. The platform also offers dedicated catering tools, automated production summaries, and a tiered loyalty engine that works across online, in‑app, and in‑store purchases.
Target Audience
Primary customers are independent restaurants, bakery chains, and QSR operators seeking to replace marketplace ordering with a direct, branded digital channel.
Features
- Branded web ordering and fully white‑label iOS/Android app with Apple Pay, Google Pay, and push notifications
- Integrated delivery network (Deliveroo Express, Uber Direct, Stuart, Gophr) with automated dispatch, live tracking, and 7‑day support
- Zero‑commission pricing on all orders, transparent transaction fees, and competitive courier rates
- Unified CRM that aggregates every order’s data for segmentation, automated email/SMS campaigns, and loyalty management
- Tiered loyalty system (points, stamps, milestones) usable online, in‑app, and in‑store via QR‑code Wallet Pass
- Centralised order manager that merges marketplace and direct orders, pushes tickets to kitchen printers/KDS, and syncs menus and inventory with leading POS systems
- Catering module with automated production summaries, packing slips, and lead‑time management
- Click‑and‑collect workflow that lets customers pre‑order, pay, and skip queues, with customizable collection settings