SLATE is a product placement marketplace that connects brands with scripted content opportunities using agentic AI and scene-level matching. The platform surfaces pre-production integration points across award-winning filmmakers' projects, with AI-powered valuation showing an average 5:1 return on investment and 27x higher purchase intent among exposed viewers.
Funding
Funding not disclosed
Founders
Product
Problem
Brands lack a scalable way to discover product placement opportunities in scripted content, and when they do find placements, they have little control over where their products appear. This results in misaligned brand integrations and no reliable method to measure return on investment.
Solution
SLATE provides a centralized marketplace that surfaces pre-production product placement opportunities across scripted content, enabling brands to integrate products into storylines before or during production. The platform uses agentic AI to identify brand storytelling moments and offers scene-level matching to ensure alignment with brand values. SLATE demonstrates proven ROI through AI-powered valuation, showing that viewers exposed to AI insertions exhibit 27x higher purchase intent and delivering an average 5:1 return on investment. The platform serves both brands and content creators, connecting them through a streamlined workflow that eliminates the complexity traditionally associated with product placement.
Target Audience
Brands seeking product placement opportunities in scripted entertainment, and content creators including filmmakers and production companies looking to integrate brand partnerships into their projects.
Features
- Agentic AI system that automatically identifies brand storytelling moments in scripted content
- Scene-level matching technology that ensures brand values align with specific narrative contexts
- Pre-production and post-production integration capabilities for maximum flexibility
- AI-powered valuation engine that quantifies ROI with 5:1 average return metrics
- Access to 720+ brands and a network of award-winning filmmakers and global content creators
- Centralized marketplace that consolidates placement opportunities in one platform