Skylarq is an event intelligence and execution platform that identifies which buyers are attending conferences, summits, and side events, then books meetings before the event begins. The company tracks attendee data across twelve ticketing and agenda platforms to map verified or predicted attendance, and orchestrates the full lifecycle from outreach to same-night follow-up. Skylarq positions itself as the alternative to AI SDRs, focusing on human connection by handling all preparation while customers handle the conversations.
Funding
Funding not disclosed
Founders
Product
Problem
AI-generated cold email has saturated buyer inboxes, collapsing reply rates and making traditional outbound sales ineffective. Trust has shifted to in-person interactions, but most teams attend events unprepared, lacking reliable data on which buyers will actually be present or how to reach them before the event begins.
Solution
Skylarq provides an event GTM engine that maps attendees across major conferences and side events, then runs the entire event lifecycle for sales teams. The platform reads data from twelve ticketing and agenda platforms to build verified attendee lists weeks in advance, labels each person as confirmed or predicted, and enables outreach across email, LinkedIn, and event apps without channel overlap. A dedicated Skylarq team handles list-building, outreach, meeting booking, briefs, and same-night follow-up while the customer focuses solely on the in-person conversations. Every event is graded by the meetings and pipeline it returned, giving teams clear accountability for event ROI.
Target Audience
Primary customers are B2B sales and marketing leaders at companies that regularly attend industry conferences like Dreamforce, INBOUND, CES, and AWS re:Invent, particularly those seeking to replace or augment cold outbound with event-driven pipeline.
Features
- Proprietary data layer ingesting attendee and agenda information from twelve major event platforms including Luma, Eventbrite, Cvent, Swapcard, Hopin, Whova, Bizzabo, Sched, Meetup, Brella, Grip, and Attendify
- Named-person verification labeling each attendee as confirmed or predicted, with an auditable accuracy log published publicly including misses
- Full lifecycle orchestration covering list building, multi-channel outreach, meeting booking, day-of coordination, and same-night follow-up
- Cross-channel coordination ensuring no overlap across email, LinkedIn, and the event's own app with multiple senders (AEs, SDRs, Skylarq)
- Pre-event target mapping across executive roles including CEOs, CFOs, CROs, VPs, CISOs, Heads of Clinical Development, and Procurement Leads
- Frozen pre-event maps checked against actual attendance to maintain data integrity and continuous accuracy improvement