Simbe provides Riley™, an AI‑powered intake assistant designed for surrogacy agencies. Riley automates lead collection, qualification, application processing, scheduling, and profile creation, reducing busywork and enabling staff to focus on supporting surrogates and intended parents. The platform also integrates with agency CRMs to export qualified candidates directly into existing workflows.
Funding
Funding not disclosed
Founders
Product
Problem
Surrogacy agencies spend significant time on manual intake tasks such as lead collection, application review, scheduling, and profile creation, which limits their capacity to engage with surrogates and intended parents and slows agency growth.
Solution
Simbe provides Riley™, an AI‑powered intake assistant that automates the end‑to‑end intake workflow for surrogacy agencies. Riley captures inbound leads, conducts initial qualification, evaluates candidates against agency‑specific criteria, and flags applications with yellow or red alerts. The assistant schedules interviews with team members, generates surrogate profiles, and exports qualified candidates directly into the agency’s CRM. By handling these repetitive tasks, Riley reduces busywork, increases the number of completed applications, and enables staff to focus on personalized support and relationship building.
Target Audience
Riley is designed for surrogacy agencies and boutique fertility firms that manage surrogate recruitment and need to streamline their intake processes.
Features
- Automated lead capture from multiple channels (social, search, website, etc.) with AI‑driven conversation flow
- Real‑time qualification and criteria‑based evaluation, including flagging of potential issues
- Integrated scheduling tool that coordinates interview times with agency staff
- Automatic creation of surrogate profiles populated with collected data
- Seamless export of qualified candidates to the agency’s existing CRM system
- Dashboard for monitoring intake metrics such as qualified candidate count and application completion rates