About Sid

Sid is a managed B2B marketing platform that utilizes advanced audience targeting and multi-channel ad campaigns to identify and engage high-value prospects across LinkedIn, Meta, and Google. By providing real-time insights on lead intent, Sid enables sales teams to focus on leads that are actively considering their solutions, increasing the efficiency of the sales process.

```xml <problem> B2B companies often struggle to efficiently identify and engage key decision-makers within their target accounts across multiple advertising platforms. Traditional marketing approaches can result in wasted ad spend and a lack of alignment between marketing and sales efforts, hindering lead generation and deal closure. </problem> <solution> Sid provides a managed B2B marketing platform that leverages advanced audience targeting and multi-channel ad campaigns to identify and engage high-value prospects on LinkedIn, Meta, and Google. The platform uses sales intelligence tools to build precise target audience lists and integrates with CRM systems to incorporate existing contacts. By tracking lead intent through ad engagement, website behavior, and external signals, Sid enables sales teams to focus on leads that are actively considering their solutions, facilitating warm conversations and faster deal closures. The platform's dashboard provides real-time visibility into account engagement, allowing for data-driven adjustments to sales strategies. </solution> <features> - Ideal Customer Profile (ICP) definition to identify key decision-makers. - Audience targeting across LinkedIn, Meta, and Google. - Ad creation services, including thought leadership content, customer testimonials, and product demos. - Integration with CRM systems like HubSpot, Salesforce, and Pipedrive. - Lead scoring based on ad engagement, website behavior, and external intent signals. - Real-time dashboard for monitoring campaign performance and account engagement. - Reporting on impressions and clicks at the company level. </features> <target_audience> The primary target audience is B2B SaaS scale-ups seeking to improve lead generation, align marketing and sales efforts, and efficiently reach key decision-makers within their target accounts. </target_audience> ```

What does Sid do?

Where is Sid located?

Sid is based in Sverige.

When was Sid founded?

Sid was founded in 2024.

Location

Sverige

Founded

2024

Employees

23 employees

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Sid

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Executive Summary

sidmarketing.com 300+

Founded 2024 – Sverige

Funding

No funding information available.

Team (20+)

No team information available.

Company Description

Problem

B2B companies often struggle to efficiently identify and engage key decision-makers within their target accounts across multiple advertising platforms. Traditional marketing approaches can result in wasted ad spend and a lack of alignment between marketing and sales efforts, hindering lead generation and deal closure.

Solution

Sid provides a managed B2B marketing platform that leverages advanced audience targeting and multi-channel ad campaigns to identify and engage high-value prospects on LinkedIn, Meta, and Google. The platform uses sales intelligence tools to build precise target audience lists and integrates with CRM systems to incorporate existing contacts. By tracking lead intent through ad engagement, website behavior, and external signals, Sid enables sales teams to focus on leads that are actively considering their solutions, facilitating warm conversations and faster deal closures. The platform's dashboard provides real-time visibility into account engagement, allowing for data-driven adjustments to sales strategies.

Features

Ideal Customer Profile (ICP) definition to identify key decision-makers.

Audience targeting across LinkedIn, Meta, and Google.

Ad creation services, including thought leadership content, customer testimonials, and product demos.

Integration with CRM systems like HubSpot, Salesforce, and Pipedrive.

Lead scoring based on ad engagement, website behavior, and external intent signals.

Real-time dashboard for monitoring campaign performance and account engagement.

Reporting on impressions and clicks at the company level.

Target Audience

The primary target audience is B2B SaaS scale-ups seeking to improve lead generation, align marketing and sales efforts, and efficiently reach key decision-makers within their target accounts.