ShopThing is a luxury buy-and-sell marketplace that utilizes a mobile app and live video selling to connect consumers with curated designer items at discounts of up to 80%. The platform addresses the challenge of accessing affordable luxury fashion by partnering with retailers and independent sellers to provide a diverse selection of both new and pre-owned products.
Funding
$10M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Accessing luxury fashion items at affordable prices can be challenging, especially for those who lack the time to search for deals or live in areas with limited access to luxury retailers. Traditional online shopping lacks the personalized experience of in-store shopping, making it difficult to assess fit and quality.
Solution
ShopThing provides a mobile marketplace that combines live video shopping with curated designer goods, offering discounts up to 80% off retail prices. Through its iOS app, ShopThing connects consumers with a network of personal shoppers and influencers who showcase items in real-time, answer questions about sizing and fit, and provide styling advice. The platform partners directly with luxury retailers, brands, and independent sellers to source both new and pre-owned items, ensuring a diverse selection of authentic merchandise. ShopThing handles order fulfillment and shipping, delivering a convenient and personalized shopping experience directly to consumers.
Target Audience
ShopThing primarily targets fashion-conscious consumers, particularly women aged 25-45, who seek affordable luxury goods and appreciate a personalized, interactive shopping experience.
Features
- Live video shopping events led by influencers and personal shoppers
- Real-time interaction with shoppers for personalized advice and product demonstrations
- Curated selection of luxury apparel and accessories from top brands
- Discounts of up to 80% off retail prices on new and pre-owned items
- Partnerships with luxury retailers and independent sellers for exclusive deals
- Mobile app for browsing live deals and making purchases
- Order fulfillment and shipping handled by ShopThing
- Marketplace feature allowing users to sell items from their own closets