Businesses struggle to convert user engagement into direct sales across digital channels, leading to fragmented customer journeys and missed revenue opportunities. Traditional e-commerce integrations are often complex, requiring significant development resources and ongoing maintenance for fulfillment and data management.

Shoppable provides a distributed e-commerce infrastructure that enables brands and publishers to embed shoppable experiences directly within their existing digital content and platforms. Our Universal Checkout API and DTC Lite solutions streamline the path to purchase, allowing users to buy products from multiple retailers in a single, branded transaction without leaving the site. This approach simplifies e-commerce integration, reduces friction for consumers, and facilitates the collection of valuable first-party data.

Universal Checkout API: Enables a single, PCI-compliant checkout experience for products from multiple retailers, reducing cart abandonment and increasing conversion rates.

DTC Lite: A lightweight, embeddable solution that transforms existing websites and content into shoppable storefronts without requiring extensive development or inventory management.

Instant Shop: A pre-built, hosted storefront solution for creators and influencers to monetize their content and social following with minimal technical setup.

Shoppable Ads: Integrates e-commerce functionality directly into ad units, allowing for immediate purchase from the ad creative and providing closed-loop campaign tracking.

First-Party Data Collection: Captures consented consumer order data and shopper behavior analytics through a web-based dashboard and secure API.

Product Catalog Integration: Access to millions of SKUs from thousands of brands and retailers, with options for custom product imports.

No Fulfillment or Inventory Management: Orders are processed and fulfilled by integrated retail partners, eliminating operational overhead for the brand.

Patented Technology: Leverages proprietary Universal Checkout technology protected by multiple U.S. patents for seamless multi-retailer transactions.

Shoppable serves brands, manufacturers, publishers, creators, influencers, marketplaces, and platforms seeking to integrate e-commerce capabilities into their digital properties and marketing efforts.

Revenue is generated through licensing fees for its various e-commerce solutions, including DTC Lite, Shoppable Ads, and Instant Shop, with pricing tiers likely based on usage volume and feature sets.