
ShiftUp.energy helps communities, associations, and local initiatives organize collective energy-efficiency retrofits by bundling homeowner demand. The company provides a dedicated campaign website and coordination platform that aggregates interest, runs transparent tenders with local tradespeople, and supports homeowners from initial information through completed renovations. Its software infrastructure is also available as a white-label solution for experienced partners running their own campaigns.
Funding
$3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Energetic renovation measures are sensible but expensive, complex to explain, and highly individual. Many property owners lack the overview, confidence, or final push needed to act alone, and individual decisions often stall due to uncertainty and a lack of trusted local guidance.
Solution
ShiftUp.energy supports municipalities, associations, and initiatives in activating property owners and implementing energy-efficiency retrofits as collective local actions. The company coordinates the entire process—from defining the target area and renovation measure with local partners, through an information and communication phase using events, local PR, and a central campaign website, to bundling homeowner interest and organizing transparent tenders with regional tradespeople. Interested owners receive individual offers at favorable conditions, and ShiftUp coordinates and accompanies implementation by experienced specialist firms until completion. The platform also provides a dedicated campaign website for each action, serving as a central hub for information, communication, and non-binding registration, while experienced partners can use the software solution independently to run their own campaigns.
Target Audience
Primary customers are municipalities, local associations, and citizen initiatives seeking to activate property owners and drive energy-efficiency retrofits in their communities, as well as experienced partner organizations that want to run their own bundling campaigns using the platform.
Features
- Dedicated campaign website for each collective action, serving as a central information, communication, and registration hub
- Demand bundling mechanism that aggregates individual homeowner interest into a single, transparent pipeline
- Structured tender process with local and regional tradespeople, with providers selected based on clear criteria
- Coordination and accompaniment of implementation from initial interest through final completion
- Scalable software infrastructure available as a white-label solution for partners running their own campaigns
- Integration of experience from municipal and European projects into local action design