Shard offers a co-ownership model for premium holiday homes, allowing up to eight owners to hold a share on the title deed, which provides true ownership and the ability to enjoy or rent the property. This model reduces the financial barrier to luxury real estate investment in Dubai's competitive market, with a projected combined ROI of approximately 10% annually.
Funding
Funding not disclosed
Founders
Product
Problem
The high cost of premium real estate in Dubai creates a barrier to entry for many investors and individuals seeking a luxurious lifestyle. Traditional sole ownership involves significant financial outlays, complex paperwork, and ongoing property maintenance, making it inaccessible for some.
Solution
Shard offers a co-ownership model that allows up to eight individuals to jointly own a luxury property in Dubai, providing access to high-end living at a fraction of the cost. Each co-owner holds a share on the title deed, granting true ownership and the ability to enjoy the property for 44 days or more per year. Shard handles all aspects of property management, including maintenance, repairs, and scheduling stays, ensuring a hassle-free ownership experience. Through a dedicated website and mobile app, co-owners can manage their bookings, track rental income, and even resell their shares, providing a seamless and transparent experience.
Target Audience
The primary target audience includes investors and individuals seeking access to luxury real estate in Dubai without the financial burden and management responsibilities of sole ownership.
Features
- 1/8th ownership shares in premium Dubai properties, with the owner's name on the title deed
- Access to luxury properties in prime locations such as Downtown Dubai, Bluewaters Island, and Palm Jumeirah
- Guaranteed 44+ days of exclusive use per year, with flexible scheduling options
- End-to-end property management, including maintenance, repairs, and rental services
- Dedicated mobile app for managing bookings, tracking rental income, and reselling shares
- Partnerships with leading real estate agencies and proptech companies for curated property listings
- Transparent purchase process with a refundable reservation fee