Sequel.io provides a no-code platform that enables brands to host webinars directly on their websites, integrating advanced registration forms and audience engagement tools. This solution eliminates the need for third-party platforms, allowing businesses to capture valuable audience insights and drive conversions while maintaining full control over their content and user experience.
Funding
$10.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
GOVVFounders
Product
Problem
Hosting webinars on third-party platforms can fragment the user experience, diverting valuable website traffic and making it difficult to capture comprehensive audience insights. Relying on external platforms also limits control over branding and the ability to seamlessly integrate webinars into the overall marketing strategy.
Solution
Sequel.io is a no-code platform that allows brands to host webinars directly on their websites, providing a fully integrated and branded experience. By embedding webinars, companies can keep website traffic on their domain, capture detailed engagement data, and maintain control over the user journey. The platform offers advanced registration forms, audience engagement tools, and integrations with popular CRM and marketing automation systems. Sequel.io also leverages AI to automatically repurpose webinars into evergreen content, such as blog articles and social media posts, maximizing the value of each event.
Target Audience
Sequel.io is designed for B2B marketing teams, demand generation professionals, and marketing operations specialists who want to leverage webinars to drive website traffic, capture leads, and generate revenue.
Features
- Embeddable webinar player that integrates directly into existing websites via iframe or CMS plugins
- Advanced registration forms with third-party integrations and smart tracking for personalized user experiences
- Full production studio with crystal-clear video and audio for engaging live sessions
- AI-powered content repurposing that automatically generates blog articles, social posts, and video clips from webinars
- Comprehensive analytics dashboard that tracks audience behavior, engagement metrics, and conversion rates
- Integrations with CRM systems like HubSpot and Salesforce to capture leads and trigger automated workflows
- CMS integrations with Webflow and WordPress for seamless event publishing
- API and webhooks for custom integrations with other marketing and sales tools