Selma is an AI-driven sales assistant that automates email outreach, prospecting, and follow-up communications, managing interactions with up to 275 million global prospects. By personalizing messages and intelligently scheduling meetings, Selma enhances sales efficiency and ensures no opportunity is overlooked.
Funding
Funding not disclosed
Founders
Product
Problem
Many sales teams struggle with the time-consuming and repetitive tasks of cold email outreach, prospecting, and initial follow-up, leading to missed opportunities and inefficient use of sales representatives' time. Sales representatives often fail to consistently follow up with prospects, resulting in lost leads and reduced conversion rates.
Solution
Selma is an AI-powered sales development representative (SDR) that automates outbound sales activities, including email outreach, personalization, and follow-ups. By integrating with a database of 275 million prospects, Selma identifies ideal customer profiles (ICPs) and crafts tailored messages to engage potential leads. The platform uses AI to analyze responses and determine the best course of action, ensuring timely and relevant follow-up. Selma manages conversations with thousands of prospects simultaneously, handing off qualified leads to sales representatives for closing.
Target Audience
Selma targets sales teams and business development professionals looking to automate their outbound sales processes, increase lead generation, and improve sales efficiency.
Features
- AI-driven email outreach and follow-up sequences
- Integration with a database of 275M+ global prospects via Apollo integration
- Personalized email generation based on prospect research
- Intelligent action selection based on email responses and prospect behavior
- Automated lead qualification and handover to sales representatives
- Support for 42 languages
- Customizable actions and follow-up cadences